دیجی‌‌کالا | Digikala

تاسیس در ۱۳۸۴ کامپیوتر، فناوری اطلاعات و اینترنت بیش از ۱۰۰۰ نفر digikala.com

استخدام (Diginext) Technical Copywriter

دسته‌بندی شغلی

تولید و مدیریت محتوا
موقعیت مکانی

تهران ، تهران
نوع همکاری

تمام وقت
حداقل سابقه کار

کمتر از سه سال
حقوق

توافقی

شرح موقعیت شغلی

Overview:

We are seeking a talented and experienced Inbound Marketing Technical Copywriter to join our academy's marketing team. As an academy committed to excellence in education, we aim to engage with our audience through compelling content that demonstrates our expertise and value proposition. The ideal candidate will possess a strong blend of technical proficiency, creative writing skills, and a deep understanding of inbound marketing principles.

Responsibilities:

Content Creation: Develop high-quality, engaging content for various inbound marketing channels including blogs, website copy, email campaigns, social media, whitepapers, case studies, and more.
Social Media Content Creation: Develop engaging and impactful content for our academy's social media channels, including Instagram and LinkedIn.
Content Strategy: Collaborate with the marketing team to develop and execute content strategies aligned with business objectives, audience personas, and the buyer's journey.
Lead Generation: Create lead magnets such as e-books, guides, webinars, and other downloadable content to capture leads and nurture them through the sales funnel.
Analytics and Optimization: Monitor content performance using analytics tools and data-driven insights to optimize content strategy and improve engagement, conversion rates, and ROI.
Collaboration: Work closely with cross-functional teams including marketing, design, sales, and subject matter experts to ensure alignment and consistency across all marketing initiatives.

Qualifications:

Technical Expertise: Translate complex educational topics into accessible and compelling content that resonates with our target audience while maintaining accuracy and credibility.
Proven experience as a technical copywriter, content creator, or similar role, preferably in the education or e-learning industry.
Exceptional writing, editing, and proofreading skills with a keen attention to detail.
Strong understanding of inbound marketing principles, content marketing strategy, and SEO best practices.
Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
Excellent communication skills and a collaborative mindset with the ability to effectively convey complex concepts to diverse audiences.
Creative thinker with a passion for education and a commitment to delivering exceptional results.

This position offers an exciting opportunity to contribute to the growth and success of our academy through innovative inbound marketing strategies and impactful content creation. If you are a motivated self-starter with a passion for education and a knack for crafting compelling content, we encourage you to apply and join our dynamic team.

معرفی شرکت

ما در دیجی‌کالا به عنوان شرکتی که در حوزه تجارت الکترونیک فعالیت می‌کنه، به دنبال تحقق رویای «لبخندی برای همه ایران» هستیم. در همین راستا، با بهره‌گیری از فناوری‌های روز دنیا و توسعه مداوم سرویس‌های مبتنی بر تکنولوژی، ارزش‌های‌ خودمون رو در مشتری‌محوری، اشتیاق برای تعالی، کارگروهی و نتیجه‌گرایی دنبال می‌کنیم.
در گروه دیجی‌کالا امکانی فراهم شده تا ما با افراد با تخصص‌های متنوع در یک مجموعه فعالیت کنیم. علاوه بر این، با توجه به سرعت رشد بالا در دیجی‌کالا، امکان رشد و توسعه رو در مواجهه با چالش‌ها و استفاده از برنامه‌های توسعه و آموزش متنوع داریم.