بقراط | Boghrat

تاسیس در ۱۳۹۲ کامپیوتر، فناوری اطلاعات و اینترنت ۵۱ تا ۲۰۰ نفر boghrat.com

استخدام دیجیتال مارکتینگ استراتژیست

این آگهی منقضی شده است

دسته‌بندی شغلی

دیجیتال مارکتینگ
موقعیت مکانی

تهران ، تهران
نوع همکاری

تمام وقت
حداقل سابقه کار

سه تا شش سال
حقوق

توافقی

شرح موقعیت شغلی

Responsibilities:

Analyze market trends, customer behavior and campaigns’ results to identify growth opportunities;
Drive user acquisition plans, optimize conversion funnels and leverage data to enhance product/brand visibility;
Plan and implement end-to-end funnel campaigns incl. email marketing, mobile marketing, SEM/SMM to drive new user, usage growth and retention;
Accountable for all content marketing initiatives to drive traffic, engagement, and improved brand positioning;
ensuring competitive positioning, messaging and coordinated deployment to achieve maximum exposure, lead generation, and conversion rate;
Analyze user funnels, conduct A/B testing, and optimize conversion paths to enhance the user experience and drive product adoption;
Develop relevant models to understand which media channels create the most success for growing revenue based on CAC and LTV of product;
Utilize analytics tools to track and interpret KPIs, providing insights to enhance marketing effectiveness and ROI;
Work cross functional with product, sales, communication, customer support teams to align marketing efforts with overall business objectives;
Understanding the target market segment and its needs to create relevant content that resonates with the audience;
Ability to stay aware and ahead of emerging technologies, industry and regulatory changes with a proven track record of prioritizing and implementing within the organization
Provide reporting to the management team against agreed performance measures, and provide insights on future strategies

Requirements:

Bachelor’s degree in marketing, business, IT or a related field.
3-5 years of experience in digital/growth marketing;
Must have proven experience working with Google Analytics, tag manager, Google AdWords.
Master in SEM, PPC advertising and retargeting.
Deep understanding of SEO and technology-based marketing stacks including landing page development, marketing automation software, email nurturing flows.
Experience of working in B2B SaaS companies is a plus.

معرفی شرکت

بقراط یک پلتفرم کامل مدیریت مطب و کلینیک است که شامل راهکارهای متعددی از جمله نوبت‌دهی آنلاین، نسخه‌نویسی، مدیریت پرونده بیمار و ویزیت آنلاین می‌باشد.
این شرکت فعالیت خود را از سال 1389 شروع کرده و طی این مدت به نامی آشنا برای پزشکان و متخصصان کشور تبدیل شده است.
ارزش‌های سازمانی ما درستکاری، چالش‌پذیری و سخت‌کوشی هستند. برای ما رشد و پیشرفت همه‌ی همکاران مهم است و این موضوع با آموزش مداوم و بازخورد منظم بدست می‌آید.