Toman is a leading fintech group in Iran, operating multiple business units and products within payments and financial services. C-Side, one of these units, specializes in ensuring secure transactions between untrusted parties, with escrow payments being a key product offering. This role is crucial for C-Side’s expansion into new markets by understanding their unique dynamics and establishing a scalable presence.
Key Responsibilities
Market Deep Dive: Immerse yourself in new markets to understand transaction dynamics, risk management, and current trust barriers.
Merchant & Stakeholder Engagement: Conduct in-depth interviews with merchants, dealers, and agents to identify recurring patterns and insights.
Value Proposition Definition: Clearly define Toman’s value creation points and limitations within each target market.
Funnel Analysis: Map the existing customer journey, identifying points of user acquisition, drop-off, and underlying reasons.
Go-to-Market Strategy Development: Formulate entry strategies, including segment selection, proposition design, business model, and operational requirements.
Early Customer Acquisition: Directly acquire the first customers, establishing initial traction before formal processes are in place.
Scalable Growth Identification: Discover and validate repeatable GTM strategies through testing channels, partnerships, integrations, and tactics.
Unconventional Entry Points: Explore unique angles, strategic partners, or platforms to gain market access.
Product Feedback Loop: Translate market learnings into actionable insights for the product team to inform scalable solutions.
Requirements
Proven experience in opening new markets or segments from scratch.
5+ years in business development, market development, or enterprise sales.
Demonstrated ability to identify and implement unique go-to-market strategies.
Strong ownership mentality, focusing on outcomes rather than tasks.
Self-starter with the ability to overcome blockers independently in a lean environment.
Comfort operating in ambiguous situations and defining solutions.
Proficiency in both discovery and closing conversations.
Credibility across diverse business types (e.g., e-commerce, automotive, real estate).
Ability to translate learnings into executable plans for others.
Data-driven decision-making, prioritizing evidence over instinct.
Bonus Points
Experience in fintech, payments, or marketplace environments.
Background in growth or growth-hacking combined with sales expertise.
Previous experience as an early commercial hire.
Existing network within Iranian merchant, dealership, or agency communities.
استارتاپ "تومن" در حال حاضر مشغول فعالیت در حوزه فینتک است. ما در "تومن" به پشتوانه فهم عمیق از کسبوکار و تیم جوان، متعهد و متخصص خود به دنبال ایجاد محصولی منحصربفرد و برندی ماندگار در صنعت پرداخت کشور هستیم.
در حال حاضر "تومن" با ایجاد فضای کار تیمی و پویایی در تیم خود توانسته است بسیاری از فارغ التحصیلان و متخصصین حوزه های مختلف را در تیم خود جذب کند و به کمک آنها و با استفاده از تکنولوژیهای روز دنیا، بطور مداوم در حال توسعه و افزایش سهم بازار است.
همکاری با "تومن" علاوه بر شرایط جذاب کاری، فرصت یادگیری، خلاقیت، ایده پردازی را برای شما فراهم و مسیر توسعه فردی و حرفه ای شما را هموارتر می کند.
مهارتهای مورد نیاز
Business Developmentتوسعه کسب و کارتحقیقات بازارتحلیل رقبا