امکان جدید:
همین حالا رزومه خود را در کمتر از ۱۰ دقیقه بسازید،
برو به رزومه‌ساز
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اُتیچر | Oteacher
استخدام مدیر مارکتینگ (Marketing Manager)
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دسته‌بندی شغلی
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موقعیت مکانی
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نوع همکاری
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حداقل سابقه کار
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حقوق
شرح موقعیت شغلی
Job Description
Responsibilities
- Overseeing all digital marketing activities, including strategy development and execution, marketing automation, social media management, performance marketing, campaign management, acquisition and retention programs, referral programs, and marketing funnel optimization
- Creating and implementing an overarching omnichannel digital marketing plan for lead generation, acquisition, engagement, client retention, and referral aligned with business objectives
- Managing different marketing tools such as marketing automation tools, marketing analytics, etc.
- Developing campaign measurement plans, selecting digital key performance indicators (KPIs), and optimizing campaign performance
- Tracking and analyzing customer behaviors and interactions to drive personalized marketing efforts
- Conducting market and audience research using digital tools and platforms, leveraging site traffic data, historical campaign performance, competitive insights, and more
- Tracking and analyzing key metrics, such as conversion rates, customer retention costs (CRC), and customer lifetime value (CLV)
- Optimizing user onboarding processes and customer journeys to improve retention
- Proficiently interpreting and analyzing data from various sources across digital marketing campaigns, including email, display, search, social, etc. to drive crucial insights and identify opportunities for performance optimization
- Preparing regular reports on digital marketing activities
- Researching, testing, and integrating new marketing technologies to ensure growth
- Staying current with industry trends, competitors, and customer behavior to identify opportunities and recommend strategic adjustments
- Collaborating with different business functions within the organization, as well as external agencies
- Leading, mentoring, and managing a team of digital marketing professionals, fostering collaboration, innovation, and skill development
- Overseeing all digital marketing activities, including strategy development and execution, marketing automation, social media management, performance marketing, campaign management, acquisition and retention programs, referral programs, and marketing funnel optimization
- Creating and implementing an overarching omnichannel digital marketing plan for lead generation, acquisition, engagement, client retention, and referral aligned with business objectives
- Managing different marketing tools such as marketing automation tools, marketing analytics, etc.
- Developing campaign measurement plans, selecting digital key performance indicators (KPIs), and optimizing campaign performance
- Tracking and analyzing customer behaviors and interactions to drive personalized marketing efforts
- Conducting market and audience research using digital tools and platforms, leveraging site traffic data, historical campaign performance, competitive insights, and more
- Tracking and analyzing key metrics, such as conversion rates, customer retention costs (CRC), and customer lifetime value (CLV)
- Optimizing user onboarding processes and customer journeys to improve retention
- Proficiently interpreting and analyzing data from various sources across digital marketing campaigns, including email, display, search, social, etc. to drive crucial insights and identify opportunities for performance optimization
- Preparing regular reports on digital marketing activities
- Researching, testing, and integrating new marketing technologies to ensure growth
- Staying current with industry trends, competitors, and customer behavior to identify opportunities and recommend strategic adjustments
- Collaborating with different business functions within the organization, as well as external agencies
- Leading, mentoring, and managing a team of digital marketing professionals, fostering collaboration, innovation, and skill development
Skills required
- Minimum of 5 years of digital marketing experience, with a focus on strategy development and execution
- Strong knowledge and experience in marketing automation tools and CRM systems
- Experience in performance marketing, campaign management, and conversion rate optimization (CRO)
- Understanding of acquisition and retention strategies, referral programs, and marketing funnel optimization
- Product background or experience working closely with product teams
- Excellent leadership, project management, and people management skills
- Having a data-driven mindset besides strong analytical and problem-solving abilities
- Good organizational and time management skills
- Knowledge of the language learning industry market (preferred)
- Teaching knowledge or language learning industry experience (a plus)
- Strong knowledge and experience in marketing automation tools and CRM systems
- Experience in performance marketing, campaign management, and conversion rate optimization (CRO)
- Understanding of acquisition and retention strategies, referral programs, and marketing funnel optimization
- Product background or experience working closely with product teams
- Excellent leadership, project management, and people management skills
- Having a data-driven mindset besides strong analytical and problem-solving abilities
- Good organizational and time management skills
- Knowledge of the language learning industry market (preferred)
- Teaching knowledge or language learning industry experience (a plus)
معرفی شرکت
اتیچر استارتاپی رو به رشد در زمینه آموزش آنلاین زبان های خارجی است. در اتیچر افراد می‌توانند از بین هزاران استاد با کیفیت دارای پروفایل آموزشی در پلتفرم اتیچر، استاد مورد نظر خود را انتخاب و کلاس‌های آنلاین زبان به صورت خصوصی از طریق تماس تصویری در هر زمان و هر مکان داشته باشند.
در حال حاضر هزاران استاد و زبان آموز در حال استفاده از خدمات اتیچر هستند.
در حال حاضر هزاران استاد و زبان آموز در حال استفاده از خدمات اتیچر هستند.
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مهارت‌های مورد نیاز
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جنسیت
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وضعیت نظام وظیفه
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حداقل مدرک تحصیلی
این آگهی منقضی
شده است
مشاغل مشابه
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کارشناس فروش آنلاین (امروز)
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Digital Marketing Manager (۱ روز پیش)
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Digital Marketing Manager (امروز)
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Marketing Manager (Remote) (۱۳ روز پیش)
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مدیر مارکتینگ (۲۲ روز پیش)
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مدیر مارکتینگ (۲۶ روز پیش)
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