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استخدام Senior Brand Management Specialist

  • دسته‌بندی شغلی

    فروش و بازاریابی
  • موقعیت مکانی

    تهران ، تهران
  • نوع همکاری

    تمام وقت
  • حداقل سابقه کار

    مهم نیست
  • حقوق

    توافقی

شرح موقعیت شغلی

Job Description:

As a Senior Brand Manager, you will be responsible for developing and executing an effective brand strategy to enhance our company's reputation and market presence in the cryptocurrency industry. You will lead a team and work closely with various stakeholders to ensure consistent and compelling messaging across all marketing channels, aligning with our business objectives and target audience.

Responsibilities:

  1. Develop and execute brand strategy: Collaborate with the marketing team and senior management to define the company's brand positioning, key messaging, and visual identity. Develop a comprehensive brand strategy that aligns with our business goals and resonates with our target audience.
  2. Brand identity and guidelines: Establish and maintain a clear brand identity and style guidelines that reflect our company's values, mission, and unique selling propositions. Ensure consistent branding across all communication channels, including website, social media, advertising, and PR materials.
  3. Market research and insights: Conduct market research and analysis to stay updated on industry trends, customer preferences, and competitive landscape. Use data-driven insights to inform brand strategy, identify market opportunities, and address challenges.
  4. Creative development and execution: Oversee the development and execution of creative assets, such as advertising campaigns, visuals, videos, and website content. Collaborate with internal teams or external agencies to ensure brand consistency and creativity.
  5. Partnership and sponsorship management: Identify strategic partnership and sponsorship opportunities that align with our brand objectives. Negotiate terms and develop mutually beneficial collaborations to increase brand visibility and awareness.
  6. Internal communication and brand training: Ensure that employees understand and embody our brand values. Develop internal communication plans and conduct brand training sessions to align teams and foster a brand-centric culture within the organization.
  7. Brand performance measurement: Define key performance indicators (KPIs) and metrics to measure the effectiveness and impact of brand initiatives. Analyze data and provide regular reports to senior management, highlighting brand performance and potential areas for improvement.
  8. Crisis management and brand reputation: Proactively manage any potential brand issues or crises, developing appropriate strategies and communications to protect and enhance our brand's reputation.
Qualifications:

  • Bachelor's or Master's degree in marketing, business, or a related field.
  • Proven experience as a brand manager, preferably in the cryptocurrency or fintech industry.
  • Strong understanding of branding principles, strategies, and best practices.
  • Excellent creative thinking and problem-solving skills.
  • Exceptional project management and organizational abilities.
  • Strong leadership and team management skills.
  • Ability to interpret market research and derive actionable insights.
  • Outstanding communication and presentation skills, both verbal and written.
  • Knowledge of the cryptocurrency industry and emerging trends.
Join our team as a Senior Brand Manager and lead the development and execution of our brand strategy, driving our company's growth and strengthening our brand presence in the dynamic world of cryptocurrency.

معرفی شرکت

شرکت اوپودکس (اکسنوین سابق https://exnovin.io) از سال 98 با تیمی خلاق و مستعد فعالیت خودش را در حوزه فین تک و به خصوص ارزهای دیجیتال شروع کرد و امروزه مفتخر است که به بیش از ۱۵۰ هزار کاربر فعال سرویس دهی می کند.
هم اکنون قابلیت های منحصر به فردی در مجموعه اوپودکس برای همکاران ما وجود دارد که این ویژگی ها کمک میکنند تا دوستان ما احساس رضایت بالایی از کار در این مجموعه داشته باشند.
  • مهارت‌های مورد نیاز

    مدیریت برند branding مدیریت استراتژیک
  • جنسیت

    مهم نیست
  • وضعیت نظام وظیفه

    مهم‌ نیست
  • حداقل مدرک تحصیلی

    مهم نیست

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