As the Business Line manager (BLM) at Okala, you will act as the mini-CEO for your assigned business line (e.g., Chain store, Corner shop). You will own the strategy, P&L, product assortment, pricing, and performance of your line. Working cross-functionally with Operations, Marketing, Commercial, and Tech, you’ll ensure your line grows sustainably while aligning with Okala’s overall objectives.
Key Responsibilities
Strategic Ownership
· Define and execute short- and long-term growth strategies for the assigned business line.
· Monitor business trends, customer behavior, and competitor moves to shape direction.
· Collaborate on the annual planning process, including budgeting, forecasting, and OKRs.
P&L Management
· Own full P&L responsibility for the business line, driving revenue growth and profitability.
· Optimize pricing, promotions, and margins in coordination with the Pricing and Finance teams.
Performance Monitoring & Optimization
· Set KPIs and monitor business performance using dashboards and analytics.
· Take corrective actions based on sales trends, customer feedback, and operational bottlenecks.
· Run A/B tests on promotions and pricing to improve results.
Cross-Functional Collaboration
· Work with Marketing for campaigns and seasonal strategies.
· Partner with Operations and Supply Chain to ensure service level and availability targets.
· Align with Product & Tech teams to improve customer journey and conversion rates in your Business line.
Leadership & Communication
· Act as the main point of contact and champion for your business line internally.
· Mentor and guide junior specialists or analysts if applicable.
Qualifications
· Bachelor's degree in Business, Economics, Engineering, or a related field (MBA is a plus).
· 4+ years of experience in category management, business ownership, or e-commerce operations.
· Strong analytical skills and data-driven decision-making.
· Excellent negotiation, communication, and stakeholder management skills.
· Hands-on attitude with the ability to manage ambiguity and change.
Success Metrics
· Revenue growth and gross margin improvements in the business line.
· Execution of strategic initiatives on time and within budget.
· Customer satisfaction, Conversion, and retention rates for the Business line.
Benefits
Join our friendly and dynamic team and enjoy a range of perks, such as:
Monthly social events and gatherings ·
· Breakfast
· Lunch subsidies
· Transportation budget
· On-site medical care
· Comprehensive health insurance
· Parking space
· Seasonal and special charges and discounts from Okala
اکالا به عنوان یکی از بزرگترین شرکتهای فروش آنلاین کالاهای تند مصرف در کشور، از ۱۳۹۶ فعالیتش را شروع کرد. از همان ابتدا هدف اکالا تسریع و تسهیل فروش آنلاین برای قشرهای مختلف هموطنان بوده و امروز موفق شدهایم نه تنها حیطه فعالیت ما در تمام سطح کل کشور گسترده کنیم بلکه با ارائه قیمتهای مناسب و رقابتی، حجم بزرگی از کاربران را جذب نماییم.