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اکالا(توسعه تجارت الکترونیک کوروش) | Okala

استخدام Marcom Manager

  • دسته‌بندی شغلی

    فروش و بازاریابی
  • موقعیت مکانی

    تهران ، تهران
  • نوع همکاری

    تمام وقت
  • حداقل سابقه کار

    مهم نیست
  • حقوق

    توافقی

شرح موقعیت شغلی

Job Summary:

We are seeking a highly motivated and talented Marcom Manager to join our marketing team at our online grocery store application. As a Marcom Manager, you will be responsible for developing and implementing integrated marketing communication strategies that effectively promote our brand, drive customer acquisition, and enhance customer engagement. You will collaborate with cross-functional teams and external partners to create impactful marketing campaigns across various channels. The ideal candidate has a strong background in marketing communications, digital marketing, and a passion for the online grocery industry.

 

Responsibilities:

1. Develop and execute the overall marketing communication strategy to support the online grocery store application's objectives and goals.

2. Collaborate with cross-functional teams, including design, eCRM, sales, and product, to create integrated marketing campaigns that effectively communicate our brand's value proposition.

3. Manage and oversee the production of marketing materials, ensuring brand consistency and high-quality standards.

4. Collaborate with external agencies and vendors to execute marketing initiatives, such as advertising campaigns, influencer partnerships, and public relations activities.

5. Stay up-to-date with industry trends, competitive landscape, and emerging technologies to identify new opportunities for marketing communication strategies.

6. Plan and execute customer segmentation strategies to deliver personalized marketing messages to target audiences.

7. Manage the marketing communication budget, ensuring optimal allocation of resources and monitoring expenditures.

8. Measure and report on the effectiveness of marketing communication activities, including ROI, brand reach, customer engagement, and conversion rates.

9. Stay informed about relevant regulatory requirements, such as data privacy and advertising guidelines, to ensure compliance in all marketing communications.

10. Continuously optimize marketing communication processes and workflows to improve efficiency and effectiveness.

 

Qualifications:

1. Bachelor's degree in marketing, communications, or a related field. A master's degree is a plus.

2. Proven work experience as a marketing communications manager or similar role in the e-commerce or online grocery industry.

3. Strong understanding of digital marketing strategies, including content marketing, social media marketing, email marketing, and SEO.

4. Excellent written and verbal communication skills with the ability to create compelling marketing content.

5. Experience in managing and executing integrated marketing campaigns across multiple channels.

6. Proficiency in using marketing analytics tools to track and measure campaign performance.

7. Strong project management skills with the ability to prioritize and meet deadlines in a fast-paced environment.

8. Creative mindset with the ability to think strategically and generate innovative ideas.

9. Strong attention to detail and a commitment to maintaining brand consistency.

10. Experience in working with external agencies, vendors, and cross-functional teams.

11. Familiarity with data privacy regulations and advertising guidelines.

12. Passion for the online grocery industry and staying up-to-date with industry trends.

 

We offer a competitive salary package along with opportunities for growth and advancement in a dynamic and rapidly growing online grocery store application. If you are passionate about marketing communications and want to make an impact in the online grocery industry, we would love to hear from you.

 

Please submit your resume, along with a cover letter detailing your relevant experience and why you are interested in this position.

معرفی شرکت

اکالا به عنوان یکی از بزرگترین شرکت‌های فروش آنلاین کالاهای تند مصرف در کشور، از ۱۳۹۶ فعالیتش را شروع کرد. از همان ابتدا هدف اکالا تسریع و تسهیل فروش آنلاین برای قشرهای مختلف هموطنان بوده و امروز موفق شده‌ایم نه تنها حیطه فعالیت ما در تمام سطح کل کشور گسترده کنیم بلکه با ارائه قیمت‌های مناسب و رقابتی، حجم بزرگی از کاربران را جذب نماییم.
  • مهارت‌های مورد نیاز

    کمپین‌های تبلیغاتی طراحی و اجرای کمپین تبلیغاتی فروش و بازاریابی
  • جنسیت

    مهم نیست
  • وضعیت نظام وظیفه

    مهم‌ نیست
  • حداقل مدرک تحصیلی

    مهم نیست

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