At Okala, we are changing the game in the Fast-Moving Consumer Goods (FMCG) sector, creating a new online grocery shopping experience for Iranians. Our Marketing team collaborates to make it happen. we have an exciting opportunity for you to join us as a crucial part of our team as a Senior Campaign Manager.
Responsibilities:
Develop and execute marketing campaigns to drive user acquisition, engagement, and retention
Create integrated marketing campaigns based on market segments to attract new customers and build repeat business.
Test marketing channels and tactics to identify the most effective and scalable strategies
Project management of campaigns from ideation to execution
Collaborate with internal and external stakeholders to align campaigns with business goals and brand values
Identify and develop partnership opportunities with other businesses and organizations
Work with designers and copywriters to develop creative assets for campaigns
Daily Monitoring and Analyzing campaign performance and marketing KPIs (Order, New user, CPO, CAC, etc)
Developing appropriate communication strategies to support integrated campaign objectives and communicate brand values to users through various channels
Continuously monitor industry trends and competitor activities to stay ahead of the curve
Requirements:
Bachelor's degree in marketing, business administration, or a related field
3+ years of experience in marketing, preferably in the tech or e-commerce industry
Strong project management skills with the ability to manage multiple projects simultaneously
Excellent communication and interpersonal skills to work effectively with internal and external stakeholders
Experience working with external agencies and vendors
Strong analytical skills with the ability to analyze and interpret data to drive business decisions
Proven track record of developing and executing successful marketing campaigns
Knowledge of marketing channels and tactics, including email marketing, social media, SEO, PPC, and content marketing
Passion for the grocery industry and a desire to make a positive impact on people's lives
Experience working with user acquisition and retention metrics, such as CAC, LTV, churn rate, and cohort analysis
Experience with A/B testing and conversion rate optimization
Familiarity with marketing automation tools and CRM systems
Benefits:
Join our friendly and dynamic team and enjoy a range of perks, such as:
Weekly social events (Cinema Night and Mafia Night)
Professional development opportunities
Free breakfast every day
Birthday and anniversary gifts and surprises
Lunch and snack subsidies
Transportation budget
On-site medical care
Comprehensive health insurance
Parking space
Seasonal and special charges and discounts from Okala
معرفی شرکت
اکالا به عنوان یکی از بزرگترین شرکتهای فروش آنلاین کالاهای تند مصرف در کشور، از ۱۳۹۶ فعالیتش را شروع کرد. از همان ابتدا هدف اکالا تسریع و تسهیل فروش آنلاین برای قشرهای مختلف هموطنان بوده و امروز موفق شدهایم نه تنها حیطه فعالیت ما در تمام سطح کل کشور گسترده کنیم بلکه با ارائه قیمتهای مناسب و رقابتی، حجم بزرگی از کاربران را جذب نماییم.
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