همین حالا رزومه خود را در کمتر از ۱۰ دقیقه بسازید، برو به رزومه‌ساز

ایتال فوم | Italfoam

تولید و صنایع ۲۰۱ تا ۵۰۰ نفر italfoam.com/

استخدام مدیر فروش

  • دسته‌بندی شغلی

    فروش و بازاریابی
  • موقعیت مکانی

    تهران ، تهران
  • نوع همکاری

    تمام وقت
  • حداقل سابقه کار

    سه تا شش سال
  • حقوق

    توافقی

شرح موقعیت شغلی

 | Understand markets, customers, and capabilities

 | Perform customer and market intelligence analysis

 | Conduct customer and market research

 | Identify market segments

 | Analyze market and industry trends

 | Analyze competing organizations, competitive/substitute products/services

 | Evaluate existing products/services

 | Assess internal and external business environment

 | Evaluate and prioritize market opportunities

 | Quantify market opportunities

 | Determine target segments

 | Identify under-served and saturated market segments

 | Prioritize opportunities consistent with capabilities and overall business strategy

 | Validate opportunities

 | Develop marketing strategy

 | Define offering and customer value proposition

 | Define offering and positioning

 | Develop value proposition including brand positioning for target segments

 | Validate value proposition with target segments

 | Develop new branding

 | Define pricing strategy

 | Conduct pricing analysis

 | Establish guidelines for applying pricing and discounting of products/services

 | Establish pricing targets

 | Approve pricing strategies/policies and targets

 | Define and manage channel strategy

 | Determine channels to be supported

 | Establish channel objectives

 | Determine channel role and fit with target segments

 | Select channels for target segments

 | Identify required channel capabilities

 | Evaluate channel attributes and potential partners

 | Orchestrate seamless customer experience across supported channels

 | Define omni-channel strategy

 | Define omni-channel requirements

 | Develop omni-channel policies and procedures

 | Develop and manage execution roadmap

 | Analyze and manage channel performance

 | Establish channel-specific metrics and targets

 | Monitor and report performance

 | Monitor and report events influencing factors

 | Analyze performance

 | Develop plan for improvements

 | Develop marketing communication strategy

 | Develop customer communication calendar

 | Define public relations (PR) strategy

 | Define direct marketing strategy

 | Define internal marketing communication strategy

 | Identify new media for marketing communication

 | Define new media communication strategy

 | Define point of sale (POS) communication strategy

 | Define communication guidelines and mechanisms

 | Design and manage customer loyalty program

 | Define customer loyalty program

 | Acquire members to customer loyalty program

 | Build engagement and relationship with members

 | Monitor customer loyalty program benefits to the enterprise and the customer

 | Optimize loyalty program value to both the enterprise and the customer

 | Develop and manage marketing plans

 | Establish goals, objectives, and metrics for products/services by channel/segment

 | Establish marketing budgets

 | Confirm marketing alignment to business strategy

 | Determine costs of marketing

 | Create marketing budget

 | Determine projected ROI for marketing investment

 | Develop and manage pricing

 | Understand resource requirements for each product/service and delivery channel/method

 | Determine corporate incentives

 | Determine pricing based on volume/unit forecast

 | Execute pricing plan

 | Evaluate pricing performance

 | Refine pricing as needed

 | Implement promotional pricing programs

 | Implement other retail pricing programs

 | Communicate and implement price changes

 | Achieve regulatory approval for pricing

 | Develop and manage promotional activities

 | Define promotional concepts and objectives

 | Develop marketing messages

 | Define target audience

 | Plan and test promotional activities

 | Execute promotional activities

 | Evaluate promotional performance metrics

 | Refine promotional performance metrics

 | Incorporate learning into future/planned consumer promotions

 | Track customer management measures

 | Determine customer lifetime value

 | Analyze customer revenue trend

 | Analyze customer attrition and retention rates

 | Analyze customer metrics

 | Revise customer strategies, objectives, and plans based on metrics

 | Analyze and respond to customer insight

 | Monitor and respond to social media activity

 | Analyze customer website activity

 | Analyze customer purchase patterns

 | Develop business rules to provide personalized offers

 | Monitor effectiveness of personalized offers and adjust offers accordingly

 | Develop and manage packaging strategy

 | Plan packaging strategy

 | Test packaging options

 | Execute packaging strategy

 | Refine packaging

 | Manage product marketing content

 | Manage product images

 | Manage product copy

 | Develop sales strategy

 | Develop sales forecast

 | Gather current and historic order information

 | Analyze sales trends and patterns

 | Generate sales forecast

 | Analyze historical and planned promotions and events

 | Develop sales partner/alliance relationships

 | Identify alliance opportunities

 

معرفی شرکت

ایتال فوم در ســال 1384 به عنوان تولید کننده مبلــــمان اداری و خانگی وارد بازار شد. شرکتی جوان و پویا که حاصل تجربه ، تحرک و ایده های خاص و نو بوده و با شعار “تطابق طراحی خاص با محصول کاربردی” به کار خود ادامه می دهد.
  • مهارت‌های مورد نیاز

    مدیریت فروش بازاریابی تحلیل بازار استراتژی فروش اصول و فنون مذاکره
  • جنسیت

    مهم نیست
  • وضعیت نظام وظیفه

    مهم‌ نیست
  • حداقل مدرک تحصیلی

    کارشناسی ارشد

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