We're looking for a strategic and hands-on Campaign Team Lead to drive the planning, execution, and optimization of integrated marketing campaigns across multiple product verticals (such as groceries, fashion, electronics) within our fast-paced Qcommerce platform.
You will play a critical role in shaping how different customer segments engage with our brand, working closely with cross-functional teams including performance marketing, creative, content, and data analytics. This is a great opportunity for someone who thrives at the intersection of data, creativity, and customer experience.
Key Responsibilities:
Campaign Strategy & Execution
Develop and manage 360° marketing campaigns across digital, social, and offline channels.
Build tailored campaign strategies for each vertical based on user behavior and market trends.
Collaborate with marketing and business teams to launch innovative, performance-driven campaigns.
Vertical-Based Marketing
Analyze market insights and customer segments to create targeted strategies by product category.
Optimize campaigns based on consumer trends and data specific to Qcommerce dynamics.
Team Leadership & Cross-Functional Collaboration
Lead and mentor the campaign team in a collaborative, fast-moving environment.
Align with performance marketing, creative, and content teams to ensure consistent messaging.
Project & Performance Management
Own project timelines, budgets, and deliverables for all campaign initiatives.
Define KPIs and analyze campaign performance by vertical, turning insights into action.
Report performance and recommendations to senior leadership.
Market & Trend Analysis
Stay ahead of consumer trends, competitor strategies, and vertical market shifts.
Explore and test new marketing channels to improve campaign effectiveness.
What You Bring:
Bachelor’s degree in Marketing, Business, or a related field
4–6 years of experience in campaign or vertical marketing, ideally in Qcommerce or tech
Strong leadership, project management, and cross-functional collaboration skills
Data-driven mindset with experience in analytics tools (e.g., Google Analytics, Looker, etc.)
Excellent communication skills in English (written and verbal)
تپسیشاپ، پلتفرم خرید آنلاین گروه صنعتی گلرنگ در حوزه کیوکامرس (Q-commerce) است که در سال ۱۴۰۱ با نام «دارتیل» آغاز به کار کرد. در سال ۱۴۰۳ دارتیل به «سوپراپلیکیشن تپسی» پیوست و فعالیت خود را با نام «تپسیشاپ» ادامه داد.
تپسیشاپ در حال حاضر به کاربران تهرانی امکان میدهد تا بهصورت آنلاین از بهترین فروشگاههای سطح شهر خرید کنند و سفارش خود را زیر ۲ ساعت تحویل بگیرند. ما در تپسیشاپ، با بهرهگیری از تکنولوژیهای روز دنیا و تیمی جوان و پرانرژی، در تلاشیم تا به یکی از بازیگران اصلی در حوزه خرید و فروش آنلاین تبدیل شویم.
تپسیشاپ به سرعت در حال رشد است و فرصتهای بینظیری را برای پیشرفت افراد مستعد و خلاق فراهم میکند. اگر از کار کردن در یک محیط پویا و دست و پنجه نرم کردن با چالشهای بزرگ لذت میبرید، مشتاق حضورتان هستیم.