We are looking for an analytical and execution-driven Digital Marketing Specialist to support Gerami’s digital acquisition, performance marketing, and funnel optimization initiatives. This role will work closely with Data, SEO, Social, KOL/Affiliate, and other relevant teams to turn growth opportunities into measurable, testable, and scalable digital initiatives. Responsibilities
Plan, execute, and optimize Google Ads and other paid digital campaigns Analyze campaign performance using metrics such as CAC, CPA, Conversion Rate, ROAS, and Payback Support funnel optimization across Acquisition, Activation, and Retention Design and execute Growth and Performance experiments Support Remarketing, CRM, and user win-back campaigns Analyze and optimize landing pages, audiences, offers, and messaging Monitor campaign tracking and measurement quality Collaborate with the Data team to build performance reports and dashboards Identify growth opportunities across Search, Paid Media, Retargeting, and other digital channels Work with SEO, Social, and KOL/Affiliate teams on integrated campaigns Document test results and recommend optimization or scaling opportunities Monitor market trends and identify new opportunities for user acquisition and activation Requirements
1–3 years of relevant experience in Digital Marketing, Performance Marketing, or a similar role Hands-on experience with Google Ads and paid digital campaigns Good understanding of CAC, CPA, ROAS, Payback, and conversion funnels Experience with Google Analytics and campaign measurement tools Strong analytical skills and ability to turn data into actionable recommendations Familiarity with Landing Page Optimization and CRO Good understanding of Remarketing, CRM, and Retention Analytical, experiment-driven, and problem-solving mindset Ability to collaborate effectively with Data, SEO, Social, and Content teams Nice to Have
Experience in Finance, Fintech, E-commerce, or digital platforms Experience with Growth, Activation, or Retention campaigns Familiarity with Google Tag Manager and Looker Studio Experience with Marketing Automation and CRM tools Understanding of SEO and Search Demand
پیشگامان زرین همراه تحت عنوان برند گرمی یک پلتفرم نوآور در حوزه خرید و فروش آنلاین طلا و نقره آبشده است که با ترکیب صنعت و فناوری مالی (FinTech)، تجربهای نو از سرمایهگذاری و خرید مطمئن طلا را برای کاربران ایرانی فراهم میکند.
در گرمی، کاربران میتوانند بهصورت کاملاً آنلاین و با کمترین کارمزد، طلا و نقره واقعی بخرند، بفروشند، نگه دارند یا حتی با استفاده از اعتبار خرید، زودتر سرمایهگذاری خود را آغاز کنند.
ما در مسیر ساخت هوشمندترین پلتفرم طلا در ایران هستیم، جایی که طلا فقط یک دارایی نیست، بلکه ابزاری برای رشد، امنیت مالی و آیندهسازی است.