دکترنکست | DrNext

کامپیوتر، فناوری اطلاعات و اینترنت ۵۱ تا ۲۰۰ نفر drnext.ir

فرصت‌های شغلی ۴

استخدام Social Media Senior Specialist

این آگهی منقضی شده است

دسته‌بندی شغلی

دیجیتال مارکتینگ
موقعیت مکانی

تهران ، تهران
نوع همکاری

تمام وقت
حداقل سابقه کار

سه تا شش سال
حقوق

توافقی

شرح موقعیت شغلی

As a Social Media Senior Specialist at Dr.Next, you will play a key role in managing and expanding the social media presence of our brand. You will be responsible for developing and implementing social media strategies, creating engaging content, and fostering meaningful connections with our target audience across platforms such as Instagram, LinkedIn, Twitter, and Telegram. Your expertise in social media management, content creation, and analytics will help drive brand awareness, engagement, and growth for Dr.Next in the online healthcare industry.

Key Responsibilities:

Develop and execute comprehensive social media strategies aligned with the brand's goals and target audience.
Manage and oversee all social media accounts for Dr.Next, including Instagram, LinkedIn, Twitter, and Telegram.
Create and curate compelling and engaging content, including written posts, images, videos, infographics, and other visual assets, to drive audience engagement and brand loyalty.
Develop and maintain a social media content calendar, ensuring a consistent and timely flow of content across platforms.
Monitor social media trends, industry news, and competitor activity to identify opportunities for content creation and engagement.
Engage with the audience by responding to comments, messages, and inquiries in a timely and professional manner, fostering positive relationships and providing exceptional customer service.
Implement social media advertising campaigns to maximize reach, engagement, and conversions.
Utilize social media analytics tools to track and analyze the performance of social media campaigns, content, and engagement, providing regular reports and insights to key stakeholders.
Collaborate with internal teams, such as marketing, design, and content, to ensure social media strategies align with overall marketing objectives and brand guidelines.
Stay up-to-date with the latest social media trends, best practices, and platform updates, making recommendations for continuous improvement and innovation.
Identify and leverage opportunities for influencer collaborations, partnerships, and user-generated content to amplify brand reach and engagement.
Monitor and manage online reputation by proactively addressing and resolving any potential issues or negative sentiment on social media channels.
Collaborate with social media influencers and brand advocates to amplify brand awareness and engage with target audiences.
Stay informed about relevant regulations, guidelines, and ethical practices in social media marketing and ensure compliance.

Qualifications:

Bachelor's degree in marketing, communications, or a related field.
Proven experience in social media management, preferably in healthcare or related industries.
Strong understanding of social media platforms, algorithms, and best practices.
Demonstrated success in developing and implementing social media strategies.
Excellent written and verbal communication skills.
Soft Skills:
Proactive and self-motivated with the ability to take initiative and work independently.
Strong interpersonal communication skills, both internally and externally.
Team player with the ability to collaborate effectively with cross-functional teams.
Result-oriented and driven to achieve measurable outcomes.
A data-driven thinker with the ability to analyze metrics and make data-backed decisions.
Critical thinker with problem-solving skills and the ability to adapt to changing trends and challenges.
Go-getter attitude with a continuous desire to learn, grow, and innovate.

Hard Skills:

Proficiency in using social media management tools and analytics platforms.
Excellent content creation and copywriting skills for social media.
Knowledge of social media advertising and targeting options.
Familiarity with graphic design tools and basic image editing skills.
Understanding of SEO principles and their application to social media strategies.
Ability to analyze social media metrics and generate reports.
Experience in managing multiple social media accounts simultaneously.
If you are passionate about social media, have a keen eye for engaging content, and want to contribute to the growth and success of Dr.Next, we would love to hear from you.

معرفی شرکت

دکترنکست، زیر مجموعه هلدینگ بزرگ توشا است. هلدینگ توشا که برند معتبر "علی بابا" را در کارنامه خود دارد، اکنون با تمرکز بر روی دکترنکست، در حال توسعه پلتفرم هوشمند و یکپارچه پرونده الکترونیک پزشکی بر بستر وب برای استفاده بیماران و پزشکان است.
دکترنکست به پشتوانه تیم خلاق و توانمند خود، حضور و همراهی ارزشمند هزاران پزشک و متخصص و اعتماد مخاطبین خود توانسته تاثیرات بسیار ویژه‌ای در افزایش کیفیت و سرعت پروسه ویزیت، درمان و… داشته باشد. حضور متخصصین پزشکی، داروسازی، فناوری اطلاعات و… در تیم دکترنکست باعث شده تا امکان ارائه پیشرفته‌ترین خدمات سلامت الکترونیک به پزشکان و بیماران فراهم شود. هدف دکترنکست افزایش سطح سلامت ایران و کاهش بار بیماری‌ها است.