دکترنکست | DrNext

کامپیوتر، فناوری اطلاعات و اینترنت ۵۱ تا ۲۰۰ نفر drnext.ir

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استخدام کارشناس ارشد تولید محتوا

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توافقی

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Responsibility

We are looking for an experienced Content marketing Senior Specialist with proficiency in medical topics to join our Marketing & Communication team. In this role, you should be able to take full responsibility of our data-driven inbound marketing strategies. Our ideal candidate have a combination of writing, storytelling and strategizing skills with immense talent and experience in creative copy-writing. You should be able to develop engaging content to attract and retain audiences. For this position, it’s also essential to be up-to-date with new technologies and medical trends.

Copy write, Edit, Audit, proofread and improve contents.
Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, e-books, reports, webinars, infographic , etc.).
Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
Supervise and plan for content creation and quality assurance processes, strategies, developments
Build the visibility of our company’s blog contents with page optimization on-site SEO techniques on all blog, product pages, and landing pages.
Improve the efforts by capturing and analyzing the appropriate metrics.
Work with PR, SEO, and design team to ensure content is informative and appealing.
Collaborate with other inside departments to manage reputation, recognize key players and coordinate actions.
Regular data-driven and planning check-ins by the Manager to ensure all the actions, projects and strategies are aligned and being progressed timely and efficiently

Requirements

Bachelor’s/master’s Degree in Management, Journalism, literature, or related fields;
Proven 2+ years of work experience as a Content marketing and copywriting Specialist.
A great team player
Self-disciplined, Self-motivated, Responsible, Flexible, multi-tasking skills
Creativity, adaptability and the ability to work collaboratively with a team
Responds well under pressure with a strict time limit.
Data-driven thinking
Go-getter & proactive personality
A keen eye for aesthetics and details;
time management and ability to work in a dynamic and agile environment
interpersonal skills.
oral and written communication skills.
Ability to work in a team or individually as and when required
Ability to manage and handle multiple tasks.
problem-solving skills.
knowledge of data-driven inbound Marketing
Proficiency in MS Office and WordPress or other Content Management Software.
Understanding of web publishing requirements
Editorial mindset with an ability to predict audience preferences
On-site SEO and web traffic metric & optimization.
producing copy for print and digital media channels
producing copy for advertising or marketing campaigns
social media writing, including use of hashtags and relevant acronyms
Ability to understand the needs associated with a project and the target audience.
Knowledge of the medical industry is a plus.

معرفی شرکت

دکترنکست، زیر مجموعه هلدینگ بزرگ توشا است. هلدینگ توشا که برند معتبر "علی بابا" را در کارنامه خود دارد، اکنون با تمرکز بر روی دکترنکست، در حال توسعه پلتفرم هوشمند و یکپارچه پرونده الکترونیک پزشکی بر بستر وب برای استفاده بیماران و پزشکان است.
دکترنکست به پشتوانه تیم خلاق و توانمند خود، حضور و همراهی ارزشمند هزاران پزشک و متخصص و اعتماد مخاطبین خود توانسته تاثیرات بسیار ویژه‌ای در افزایش کیفیت و سرعت پروسه ویزیت، درمان و… داشته باشد. حضور متخصصین پزشکی، داروسازی، فناوری اطلاعات و… در تیم دکترنکست باعث شده تا امکان ارائه پیشرفته‌ترین خدمات سلامت الکترونیک به پزشکان و بیماران فراهم شود. هدف دکترنکست افزایش سطح سلامت ایران و کاهش بار بیماری‌ها است.