دیجی شهر | DG Shahr

مالی و اعتباری ۵۱ تا ۲۰۰ نفر dgshahr.com/

فرصت‌های شغلی ۹

استخدام Senior Performance Marketing Specialist

دسته‌بندی شغلی

دیجیتال مارکتینگ
موقعیت مکانی

تهران ، تهران
نوع همکاری

تمام وقت
حداقل سابقه کار

سه تا شش سال
حقوق

توافقی

شرح موقعیت شغلی

Job Description

About the Role

We are looking for a Senior Performance Marketing Specialist to lead the planning, execution, measurement, and optimization of performance marketing initiatives across digital channels. This role is highly focused on driving scalable customer acquisition, revenue growth, and marketing efficiency through data-driven decision-making.

Key Responsibilities:

Identify the best ad placements and craft cost-effective proposals across in-app, ad networks, fixed banners, and app tiles
Plan, launch, monitor, and optimize campaigns to achieve business objectives and performance targets. Track and optimize key performance metrics including ROAS, CPA, CAC, Conversion Rate, CTR, Revenue, and Customer Lifetime Value (LTV).
Execute performance marketing strategies across Ad Network, Google Ads (Search, Performance Max, Display), retargeting platforms, and other paid acquisition channels.
Lead implementation, validation, and optimization of tracking infrastructure using Google Tag Manager (GTM), Google Analytics 4 (GA4), conversion APIs, and other measurement solutions.
Build dashboards and performance reports to communicate results and recommendations to stakeholders.
Collaborate closely with Product,ِ BI, CRM, Content, Design, and Commercial teams to improve user journeys, landing pages, and conversion funnels.

Requirements:

Minimum 3 years of hands-on experience in Performance Marketing.
Strong expertise in Google Ads, including Search, Performance Max, Display, remarketing, and audience strategies.
Work hands-on with Iranian ad networks such as Yektanet and MediaAd
Advanced knowledge of Google Tag Manager (GTM), Google Analytics 4 (GA4), conversion tracking, event tracking, and attribution.
Strong analytical and problem-solving skills with a data-driven mindset.
Strong communication and presentation skills.
Excellent communication and stakeholder management skills.
Experience working in an e-commerce company is highly preferred.

Nice to Have

Experience in Fintech, Lendtech or E-commerce

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مهارت‌های مورد نیاز

دیجیتال مارکتینگ طراحی و اجرای کمپین تبلیغاتی Google Analytics
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