استخدام Digital Marketing Specialist (SaaS Product)
شرح موقعیت شغلی
We are seeking a highly skilled and motivated Digital Marketing Specialist with a strong background in promoting SaaS (Software as a Service) products. The ideal candidate will have a deep understanding of digital marketing strategies, lead generation techniques, and customer acquisition tactics. As a Digital Marketing Specialist, you will play a crucial role in driving brand awareness, expanding our customer base, and increasing conversions for our SaaS product.
Responsibilities:
- Develop and execute comprehensive digital marketing campaigns to promote our SaaS product and drive customer acquisition.
- Implement strategies to generate high-quality leads and nurture them throughout the customer journey.
- Utilize various digital marketing channels such as search engine marketing (SEM), social media marketing, email marketing, and content marketing to reach target audiences.
- Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.
- Conduct thorough market research and competitor analysis to identify opportunities for differentiation and growth.
- Collaborate with the marketing team to create compelling content, including blog posts, case studies, and infographics that resonate with our target audience.
- Optimize website content and landing pages for maximum conversion rates and user experience.
- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns, making data-driven decisions for continuous improvement.
- Stay up to date with the latest trends, best practices, and industry advancements in digital marketing and SaaS products.
- Collaborate with cross-functional teams, including product management and sales, to align marketing initiatives with business objectives.
مهارتهای مورد نیاز
- CSS
- دیجیتال مارکتینگ
- SEO
حداقل سابقه کار
- سه تا شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست