مهدی ابراهیمی

An inbound Travel Marketplace and Aggregator Platform driving seamless booking of transport, accommodation, and essential logistics for international travelers.

Defined a clear business vision and mission to establish key product metrics, formulating comprehensive business and product strategies aligned with product goals to drive platform growth and cross-functional synergy.

Optimized product performance and infrastructure, successfully decreasing website bounce rate by 20% upon entry and increasing the CR to service pages by 15%.

Reduced time-to-preview for flights by 40% from initial site entry by optimizing user flows, enhancing product performance, and successfully migrating to a new flight API provider.

Led continuous user research across all travel stages to discover and categorize +80 distinct passenger needs, establishing the foundation for product vision, user-centric metrics, and feature development.

A technology-focused business group comprising 8+ affiliated ventures and platform products, supported by a 300+ strong workforce.

Achieved 80% alignment between Product Objectives/team capacity and Business Strategy by redesigning the organization (+300 activities for +20 roles) and leading a Strategic Model (Play To Win & OKR-based) that translated Business Goals into strategic context and Product Team Goals.

Increased new feature success across products by an average of 20% and accelerated Time to Market/Money by designing a new Product Operating Model (Vision, Strategy, Discovery, Delivery) that enabled 5 product teams (via 30+ interactive sessions).

Drove a 20% increase in development velocity and cut team/stakeholder meeting time by 50% (boosting decision speed) by redesigning the organizational structure, roles, and job descriptions for cross-functional synergy across the holding and its subsidiaries.

Facilitated funding/partnership negotiations by assessing new product opportunities and current product portfolios, and authoring comprehensive business plans and investor pitch decks, ensuring alignment with business strategy and goals.

A platform, aggregator of BNPL services, driving customer retention by increasing consumer purchasing power through BNPL availability online and in-store.

Led a high-performing 5-person product team to achieve a Top 5 placement (out of 30) in the Diginext Startup Camp, around an inspiring product vision, which accelerated development and delivered the MVP design in under 2 months.

Validated market demand and generated 310M Toman in GMV in under 2 weeks (pre-MVP) using a life-sized prototype, significantly reducing development risk and proving business viability.

Reduced Time to Market and Lead Time to under 2 months for Product Version 1 by leading comprehensive product research (+100 interviews and +30 competitive analysis) that accurately defined the Feature Set, shaped the development solution, and finalized the UX.

A location-based Social Commerce and Map Platform serving 120K+ users with a dedicated 30+ member technical team.

Orchestrated a strategic pivot from Maps & Navigation to Local Business Social Commerce Platform by leading strategic R&D & business testing idea (market research and revenue forecasts) to validate the Business Model and define the Product Vision, Goals, and outcome-based roadmaps.

Solved the platform's Chicken-and-Egg Problem by designing the platform roadmap and reducing friction through the complete redesign of core launch flows.

Reduced Time to Market by 20% by elevating Discovery (+50 interviews, +200 Dogfooding), driving a complete redesign of the application aligned with product vision.

Drove 40% increase in Search result CR on Social Commerce platform by redesigning search flow/UX and optimizing result matching via data separation (map/business).

Boosted business registration success rate by 10% and reduced registration time by 20% by redesigning the end-to-end flow based on UX analysis and optimization.

Increased average navigation usage time by 10% by enhancing Navigation UX and performance, and integrating the external Text To Speech service (Aipa).

Optimized operational expenditure (OpEx) by leading the website builder 'kill-decision' and decommissioning to align with the Product Strategy and future Vision.

A Startup Studio business line focused on developing and scaling technology-driven products and startups for the Canadian market.

Pivoted Mindelia from a social listening tool to a customer lead generation platform, generating first revenue in under 2 months, by leading the strategic transition for construction contractors in the North American market.

Contributed to the design and validation of a Visual E-commerce purchasing concept (leveraging Image Processing for NextXP Home/Decor product focus) that secured project financing and enabled product recommendation/purchase for the Canadian and North American markets.

Operationalized the Product Strategy, significantly reducing development rework and scope creep, by translating business goals into Product Team Goals.