استخدام Customer Retention Manager
شرح موقعیت شغلی
Main Objective:
As a Marketing Automation and Customer Retention manager, you will be responsible for managing the marketing automation platform and fully leveraging its capabilities.
Responsibilities:
As a Marketing Automation and Customer Retention manager, you will be responsible for managing the marketing automation platform and fully leveraging its capabilities.
Responsibilities:
- As part of the Digital Marketing team, communicate and meet with stakeholders across the team to identify opportunities for analytical impact
- Define and execute one-time campaigns
- Design appropriate journeys to reach marketing OKR objectives and results
- Request for required events, and other technical prerequisites from the product team in order for a journey to be triggered
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, campaign ROI
- Request for needed reports and analysis to data analysts team
- Find new ways to reach marketing goals and objectives through marketing automation
- Communicate with product managers to find problems and issues which may have a solution by marketing automation
- Contribute to the process of marketing automation integration with new platforms (android, iOS, web) and new services.
Requirements
- Knowledge of general marketing and digital marketing.
- Solid understanding of the principles and strategies of data-driven digital marketing and modern demand generation, plus hands-on experience with a marketing automation like webengage, insider and ...
- Experience of running performance or branding campaigns.
- Knowledge of databases, tables and relations.
- Superior communication skills, both written and verbal.
- Being highly organized and self-motivated with a sense of urgency.
- Capability of handling multiple tasks with competing priorities under minimal supervision.
- Excellent attention to details and user experience.
مهارتهای مورد نیاز
- مدیریت
- فروش و بازاریابی
- استراتژی بازاریابی
- بازاریابی دیجیتال
زبانهای مورد نیاز
- انگلیسی
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست