استخدام Junior Performance Marketing Specialist
شرح موقعیت شغلی
Responsibilities
- Plan and deliver the best performance across digital channels (programmatic, search, social, display, CRM) to achieve all layers of the acquisition funnel (awareness, consideration, conversion)
- Set growth and performance benchmarks, and establish analytics for KPIs per channel (CAC/LTV, retention, AOV, ROAS)
- Build insightful dashboards to report on performance and efficiency on a weekly and monthly basis
- Drive experiments with top programmatic platforms, and deliver high-quality results and CPFT
- Identify and actively experiment with high-potential channels and creative planning to test and incorporate into the broad marketing plan
- Be able to drive growth through paid, owned and shared media
- Manage external marketing vendors independently, and ensure all the expected deliverables or services are delivered as planned Ideate and execute high-performing online marketing campaigns to drive conversion and new users
- Identify trends and insights, and optimize spend and performance based on the insights
- Research and analyze competitor’s advertising efforts Manage KOL/influencer marketing (whether in-house or agency) and work closely with a campaign planner to ensure the execution of activities and campaign
Requirements
- At least 2 years of working experience in performance marketing and high familiarity with paid tools/vendors such as CRM, programmatic, search, social, display, affiliates and offline channels - preferably at a fast-paced tech company
- Experience working in a metric-driven role focused on ROI or ROAS
- Digital agency experience is a plus
- Excellent communication skills to effectively report findings and influence change
- Business level fluency in English and native level fluency in the designated local language
- Proficiency in marketing tools is advantageous (Excel, Tableau, or similar database/analysis tools)
- Must have a strong interest in crypto/blockchain/technology space
- Must be able to work independently, with strong work professionalism and collaboration to work remote with global marketing team members
مهارتهای مورد نیاز
- طراحی و اجرای کمپین تبلیغاتی
- کمپینهای تبلیغاتی
- فروش و بازاریابی
زبانهای مورد نیاز
- انگلیسی
حداقل سابقه کار
- کمتر از سه سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست