We are seeking a highly skilled Performance Marketing Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing channels and strategies, with a proven track record of managing successful performance marketing campaigns.
Job Description:
A Performance Marketing Specialist is a marketing professional responsible for managing and optimizing digital marketing campaigns to achieve specific business goals. They use data-driven insights to create and implement paid advertising campaigns across various digital channels such as search engines, social media platforms, and display networks.
Key Responsibilities:
Develop, implement, and manage performance marketing campaigns across various digital channels, including search engines, social media platforms, and display networks.
Conduct keyword research, create ad copy, optimize bidding strategies, and monitor campaign performance to maximize ROI and achieve advertising objectives such as lead generation or website traffic.
Regularly analyze and report on campaign performance, making data-driven decisions to optimize campaigns and improve overall marketing performance.
Requirements
Bachelor's degree in Marketing, Business, or a related field.
At least 2-3 years of experience in performance marketing, with a proven track record of managing successful campaigns.
Proficiency in digital marketing tools, GA4, Search console, Tag manager, Google ads, Data studio.
Strong analytical skills, with the ability to analyze data and make data-driven decisions.
Excellent communication and collaboration skills, with the ability to work effectively with internal teams, external agencies, and cross-functional stakeholders.
Strong attention to detail and the ability to manage multiple projects simultaneously.
Job Benefits
Opportunities for professional growth and career advancement.
Flexible working hours and remote work options.
معرفی شرکت
دکترنکست، زیر مجموعه هلدینگ بزرگ توشا است. هلدینگ توشا که برند معتبر "علی بابا" را در کارنامه خود دارد، اکنون با تمرکز بر روی دکترنکست، در حال توسعه پلتفرم هوشمند و یکپارچه پرونده الکترونیک پزشکی بر بستر وب برای استفاده بیماران و پزشکان است.
دکترنکست به پشتوانه تیم خلاق و توانمند خود، حضور و همراهی ارزشمند هزاران پزشک و متخصص و اعتماد مخاطبین خود توانسته تاثیرات بسیار ویژهای در افزایش کیفیت و سرعت پروسه ویزیت، درمان و… داشته باشد. حضور متخصصین پزشکی، داروسازی، فناوری اطلاعات و… در تیم دکترنکست باعث شده تا امکان ارائه پیشرفتهترین خدمات سلامت الکترونیک به پزشکان و بیماران فراهم شود. هدف دکترنکست افزایش سطح سلامت ایران و کاهش بار بیماریها است.
مهارتهای مورد نیاز
دیجیتال مارکتینگطراحی و اجرای کمپین تبلیغاتیGoogle Analytics Performance Marketing