آگهی‌های استخدامی

استخدام Performance Marketer Google Ads (تبریز)

اذرابادگان | Azarabadegan
آذربایجان شرقی، تبریز

شرح موقعیت شغلی

Senior Performance Marketing Manager

We are looking for an experienced, results-driven Senior Performance Marketing Manager to join our growing in-house marketing team.

This is a hands-on role for a highly analytical marketer with extensive experience in managing international digital marketing campaigns, scaling lead generation, and maximising return on advertising investment.

Key Responsibilities

  • Develop and execute performance marketing strategies across multiple digital channels.
  • Plan, manage and optimise Google Ads campaigns including Search, Performance Max, Display, YouTube and Remarketing.
  • Conduct comprehensive keyword research, competitor analysis and audience segmentation.
  • Continuously improve campaign performance through bid strategies, audience optimisation, creative testing and landing page optimisation.
  • Build, implement and maintain accurate conversion tracking across all marketing channels.
  • Analyse campaign performance using data and make strategic decisions to improve ROI, ROAS and Cost per Acquisition (CPA).
  • Plan and execute SEO strategies to increase organic traffic and search visibility.
  • Collaborate with developers, designers and content teams to improve website performance and conversion rates.
  • Manage paid social campaigns and support broader digital marketing initiatives.
  • Produce clear performance reports and actionable business insights.
Essential Skills & Experience

Google Ads

  • Expert-level knowledge of Google Ads.
  • Extensive experience with:
    • Search Campaigns
    • Performance Max
    • Display Advertising
    • YouTube Ads
    • Demand Generation Campaigns
    • Remarketing & Dynamic Remarketing
  • Strong understanding of:
    • Campaign structure
    • Keyword research
    • Match types
    • Search intent
    • Quality Score optimisation
    • Ad copywriting
    • Ad extensions / Assets
    • Audience targeting
    • Geographic targeting
    • Bid strategies
    • Budget allocation
    • Negative keyword management
    • Conversion optimisation
    • Landing page optimisation
    • A/B testing
    • Performance reporting
Tracking & Analytics

  • Google Analytics 4 (GA4)
  • Google Tag Manager (GTM)
  • Google Ads Conversion Tracking
  • Enhanced Conversions
  • Consent Mode
  • Event Tracking
  • Cross-domain tracking
  • Conversion attribution
  • Offline Conversion Import (preferred)
  • Looker Studio reporting
  • Strong understanding of marketing analytics and attribution models.
SEO

  • Technical SEO
  • On-page SEO
  • Off-page SEO
  • Keyword research
  • Content optimisation
  • Internal linking strategy
  • Website architecture
  • Core Web Vitals
  • Schema markup
  • Local SEO
  • Google Search Console
  • SEO auditing
  • Competitor analysis
  • Link-building strategy
  • SEO performance reporting
Performance Marketing

  • Lead generation strategy
  • Conversion Rate Optimisation (CRO)
  • Customer acquisition
  • Marketing funnel optimisation
  • User journey analysis
  • Audience segmentation
  • Marketing automation
  • Data-driven decision making
  • A/B testing methodology
  • ROI, ROAS, CPA and LTV optimisation
Additional Requirements

  • Minimum 5 years of hands-on experience in Performance Marketing.
  • Proven experience working on international, English-speaking projects.
  • Experience in healthcare or medical digital marketing is highly desirable.
  • Excellent written and spoken English.
  • Strong analytical and commercial mindset.
  • Ability to work independently while collaborating effectively with an in-house team.
  • Google Ads and GA4 certifications are an advantage.
What We're Looking For

We are looking for a true Performance Marketer—someone who understands the entire customer acquisition journey, from strategy and traffic generation to conversion optimisation, analytics and long-term business growth.

The successful candidate should be comfortable taking ownership of marketing performance, making data-driven decisions, identifying growth opportunities, and continuously improving results across all digital channels.


مهارت‌های مورد نیاز

  • Performance Marketing
  • Google Ads

حداقل سابقه کار

  • بیش از شش سال

جنسیت

  • مهم نیست

وضعیت نظام وظیفه

  • مهم‌ نیست

نوع همکاری:

تمام وقت

دسته‌بندی شغلی:

دیجیتال مارکتینگ

تاریخ انتشار آگهی:

۱۴۰۵/۰۵/۰۱ (منقضی‌شده)

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