استخدام Senior Performance Marketing Specialist
شرح موقعیت شغلی
Role Summary
Own and scale Portal.ir’s paid acquisition with direct accountability for CAC, conversion, customer volume, and revenue. The role is primarily focused on Google Ads, Yektanet, performance optimization, attribution, and acquisition growth.
Key Responsibilities
- Own Google Ads and paid acquisition strategy like Yektanet.
- Manage and optimize campaign budgets.
- Improve CAC, lead quality, conversion rate, and revenue efficiency.
- Analyze the full funnel from spend to customer and revenue.
- Run landing-page, audience, offer, and campaign experiments.
- Improve tracking, attribution, and performance reporting.
- Work closely with Sales, Product, Growth, and creative teams.
- Identify and test new scalable paid acquisition opportunities.
Requirements
- Strong hands-on Google Ads experience.
- Proven ownership of meaningful performance marketing budgets.
- Strong understanding of CAC, attribution, funnel analysis, and conversion optimization.
- Analytical and commercially minded.
- Experience with GA4, GTM, reporting/BI tools, and A/B testing is preferred.
- SaaS, e-commerce, or lead-generation experience is a plus.
مهارتهای مورد نیاز
- طراحی و اجرای کمپین تبلیغاتی
- دیجیتال مارکتینگ
- Google Analytics
حداقل سابقه کار
- سه تا شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست