استخدام مدیر سئو (دورکاری)
شرح موقعیت شغلی
Job Description
We are seeking an experienced and passionate Search Engine Optimization(SEO) Manager to join our team. The primary responsibility of an SEO Manager is enhancing website traffic by using efficient search engine optimization strategies. The primary responsibilities are doing keyword research, optimizing content, enhancing website structure, and monitoring analytics. A search engine optimization (SEO) professional has expertise in enhancing search engine ranks and website traffic, demonstrating proficient analytical and reporting skills.
The ideal candidate will be responsible for
- Conduct thorough keyword research and SEO analysis to identify relevant target keywords and phrases.
- Develop and execute effective on-page and off-page SEO strategies to improve website visibility and SERP rankings.
- Optimise website content, meta tags, headers and URLs to ensure alignment with target keywords and enhance search engine crawlability.
- Identify technical SEO issues and collaborate with the web development team to implement solutions for improved website performance and user experience.
- Conduct SEO audits, competitive analysis and benchmarking to identify opportunities for improvement and stay ahead of competitors in search rankings.
- Track and analyse website traffic, user behaviour and conversion rates to assess the effectiveness of SEO strategies and make data-driven recommendations.
- Stay abreast of emerging SEO trends and technologies, exploring innovative approaches to enhance our SEO efforts further.
Skills and requirements
- A bachelor's degree in marketing, digital marketing or a related field. (OP)
- Relevant SEO certifications (such from Google, HubSpot and/or Semrush).
- 7+ years of experience as an SEO manager or a similar SEO-focused role.
- In-depth knowledge of SEO best practices, search engine algorithms and digital marketing trends, with a strong understanding of the Indian search landscape.
- Proficiency with SEO and analytics tools like Google Search Console, SEMrush, Google Keyword Planner and Google Analytics.
- Knowledge of A/B testing, local SEO and SEO reporting tools.
- Experience with content management systems (CMS) and website optimisation platforms, like WordPress.
- Experience with SEO for local businesses and Google My Business optimisation.
- Strong analytical skills and the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
- Basic understanding of website design, development, HTML/CSS coding, Pay Per Click (PPC) advertising and link-building strategies.
مهارتهای مورد نیاز
- مدیریت سئو
- SEO
- دیجیتال مارکتینگ
حداقل سابقه کار
- بیش از شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست