استخدام Campaign & Social Media Specialist (B2B)
شرح موقعیت شغلی
Job Description
· Effectively interact with cross-functional teams to understand overall business and proactively initiate, plan & recommend to generate Leads in B2B, B2G, B2E & B2R channels.
· Follow up & monitor end-to-end processes and resources to maximize campaign impact and progress
· Review existing strategies & models to improve Next Best Offer decisions
· Design & Execute integrated marketing campaigns for target market segments (acquisition & retention) using direct Marketing , email and ECRM channels , Social media & other Marketing channels
· Know a minimum of sources where successful marketing campaign benchmarks are monitored & discussed to get ideas while adding creativity for improved marketing campaigns
· Be able to work with data to analyze, report & improve campaign ideas & plans even on the go, and to provide feedback to assist in re-planning, re-targeting & rethinking strategies
· Communicate & manage to outsource projects to external agencies and vendors executing marketing programs
· Full familiar with campaign launch in LinkedIn
· Ability to fully design and deploy campaigns specifically customized for WhatsApp bot.
· Translate strategic changes to enhanced marketing campaigns in order to continue to drive increased response rates and return on investment.
· Contribute to provide a comprehensive campaign calendar
· Have basic skill to cooperate in outbound, inbound, online & offline marketing activities
· Ensure all marketing campaigns launch on-time, are within budget and yield positive ROI results
Requirements
· Bachelor's degree in Business Administration, Marketing, Communications, or other related fields
· Minimum 1 year of related job experience
· Good knowledge of running B2B campaigns as well as knowing current marketing trends
· Acceptable levels of analytical, interpersonal, communication, presentation & project management skills
· Enough touch to work with Google Analytics & web analysis tools, Social Media esp. LinkedIn & WhatsApp bots
· Intermediate level of knowledge to work with Microsoft Office programs
مهارتهای مورد نیاز
- اصول و فنون مذاکره
- فروش
- b2b
- فروش B2B
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست