استخدام کارشناس ارشد دیجیتال مارکتینگ

شرح موقعیت شغلی

• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.
   

• Bachelor’s or master’s degree in MBA.
• Advanced level of English knowledge.
• Proven working experience in digital marketing, particularly within the industry
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website and marketing analytics tools
• Working knowledge of ad serving tools
• Experience in setting up and optimizing PPC campaigns on all major search engines

• Skills in writing marketing plans and marketing strategies
• Master the principles of online and offline marketing
• Dominates the funnel of the market and the customer path
• Fluent in digital marketing tools
• Mastery of discussion techniques

مهارت‌های مورد نیاز

• مارکتینگ
• دیجیتال مارکتینگ
• طراحی و اجرای کمپین تبلیغاتی
• شبکه های اجتماعی

جنسیت

• مهم نیست

وضعیت نظام وظیفه

• مهم‌ نیست

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