استخدام Senior Brand Strategist
شرح موقعیت شغلی
We are looking for an experienced brand and communication strategist to help us grow our brand equity in the market and appeal to a larger audience.
Responsibilities:
- Lead the branding process and define brand identity and brand strategy elements.
- Design research to measure brand health and brand equity metrics.
- Contribute to the research & discovery phase through market research, competitor analysis, audience interviews, and any additional tactics that add value.
- Predict market trends and utilize consumer insights to identify growth opportunities and drive innovation in marketing strategies and initiatives.
- Develop big-picture strategies and translate them into comprehensive marketing communication plans and effective advertising campaigns that align with brand goals and objectives.
- Contribute to budget planning for advertising and promotional plans.
- Ensure our brand message and tone are consistent across all online and offline touchpoints.
- Collaborate with the creative team, designers, and copywriters to ensure that materials adhere to brand guidelines and are in line with the current brand strategy.
Requirements:
- In-depth knowledge of brand management, advertising strategy, and marketing communication.
- Minimum 3 years of work experience in related fields.
- In-depth knowledge of brand management, advertising strategy, and marketing communication.
- Minimum 3 years of work experience in related fields.
- Strong analytical skills combined with a creative mind.
- Great in written and verbal communication and skilled in persuading others to brand point of view and explaining the reasoning behind strategic decisions.
- Up-to-date with the latest trends in marketing practices.
- Fluent in English.
مهارتهای مورد نیاز
- برندینگ
- فروش و بازاریابی
- تبلیغات
- کمپینهای تبلیغاتی
حداقل سابقه کار
- بیش از شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست