استخدام Market Research Analyst
شرح موقعیت شغلی
Devise and evaluate methods for collecting data, such as surveys, focus groups, questionnaires, and opinion polls.
Present their findings to executives and clients through charts, graphs, and other visual means to help them make better-informed decisions about product introductions, modifications, and marketing campaigns.
Interpret the data they've collected, organizing this information into statistical tables and reports.
Create a visual of industry trends and of competitors so organizations can predict how products and services will fare in the marketplace.
Measure effectiveness of marketing programs and strategies.
Analyze and interpret data to identify patterns and solutions, including surveys and focus group transcripts
Remain fully informed on market trends, other parties researches and implement best practices
2+ years experience in marketing or related field
2+ years experience in marketing or related field
Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
Posses search engines, web analytics, and business research tools acumen
Strong communication and presentation skills
Working knowledge with CRM programs
Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
Advise clients or senior management on the best ways to use provided data
Strong analytical and critical thinking
Deep knowledge of data warehousing, and mining
مهارتهای مورد نیاز
- Marketing Research
- تحقیقات بازار
- تحلیل داده
- Microsoft Office
حداقل سابقه کار
- سه تا شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست