استخدام Senior Brand Strategy Expert
شرح موقعیت شغلی
job description:
- Preparing strategy briefs for ongoing marketing campaigns and programs for the creative team
- Maintaining consistency in all brand communications
- Implementation of communication strategies for brand positioning,
- media planning based on budget and campaign goals
- Formulation of marketing communication strategy for new lines, events and promotions, formulation of strategy and content management, and required marketing material
- Cooperation with different departments of marketing and idea design
- Development of planning strategy and management of content and channels used in campaigns
- Creating and maintaining associations and a favorable mental image of the brand.
- Preparation of brand strategic documents and its constant updating. Preparation and updating of IMC documents.
competency and qualifications:
- Mastery of brand communication processes
- Branding knowledge
- Experience managing campaigns with different budgets
- Content production and familiarity with the media
- Mastery of marketing channels, familiarity with public relations and communication
- Creative thinking
- Analytical mind
- teamwork
- Consequentialism
- Data driven
مهارتهای مورد نیاز
- برندسازی
- استراتژی تبلیغاتی
- تدوین استراتژی
- branding
حداقل سابقه کار
- سه تا شش سال
جنسیت
- مهم نیست
وضعیت نظام وظیفه
- مهم نیست