استخدام Senior Product Marketer
شرح موقعیت شغلی
Job Description
About the Role
At Birad, we bridge the gap between complex technical innovation and high-impact business outcomes. We are looking for a Senior Product Marketing Specialist to join our team and take ownership of the go-to-market strategy for our B2B SaaS products.
This is a Senior Individual Contributor role, not a managerial position. You will be expected to drive product GTMs with a high level of ownership and autonomy, while working closely with Product, Business Development, and Account Management teams.
Responsibilities
At Birad, we bridge the gap between complex technical innovation and high-impact business outcomes. We are looking for a Senior Product Marketing Specialist to join our team and take ownership of the go-to-market strategy for our B2B SaaS products.
This is a Senior Individual Contributor role, not a managerial position. You will be expected to drive product GTMs with a high level of ownership and autonomy, while working closely with Product, Business Development, and Account Management teams.
Responsibilities
- Define and own GTM strategies, including market entry, channels, launch plans, and priorities.
- Develop positioning, messaging, ICP, and buyer personas.
- Create sales enablement materials such as pitch decks, one-pagers, and objection-handling content.
- Conduct competitive analysis, SWOT, and Business Model Canvas.
- Support value-based pricing and basic commercial modeling.
- Track product and growth metrics such as activation, retention, and WAU.
- Support pre-sales, demos, and pilots.
- Use data and customer insights to drive GTM decisions.
Requirements
- 3+ years of relevant experience in Product Marketing or a related field.
- Bachelor’s degree.
- Strong understanding of GTM, positioning, and B2B SaaS products.
- Strong analytical and data-driven mindset.
- Excellent communication, storytelling, and stakeholder-management skills.
- High ownership and ability to work independently with light supervision.
- Comfortable working directly with customers.
- Experience with CRM tools.
- Advanced English, particularly reading and listening.
Soft Skills
- High ownership and autonomy: You are able to drive product GTMs independently with light supervision.
- Strong cross-functional collaboration and stakeholder management, particularly with Product Owners, Business Development, and Account Management.
- Clear communication and storytelling: You can turn product features into meaningful business value and compelling positioning.
- Analytical and data-driven approach to problem-solving and decision-making.
- Comfortable being close to customers and understanding their needs.
مهارتهای مورد نیاز
- شبکه های اجتماعی
- دیجیتال مارکتینگ
- مدیریت کمپین
حداقل سابقه کار
- سه تا شش سال
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- حقوق از ۷۰,۰۰۰,۰۰۰ تومان
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