SnappPay is the first and leading BNPL provider in Iran, started in 2020. We are leveraging Financial Technologies to reshape Iranian’s experience of consumer credit. Supporting Snapp Group’s mission of enhancing Iranian people's quality of life through Internet services, SnappPay’s mission is to bring financial freedom to all Iranian by providing them with better, smarter and more efficient solutions for payment and shopping.
About Role As a Performance Marketing Specialist at SmappPay, you help businesses plan, execute, and manage online marketing campaigns to effectively engage and retain customers. Additionally, you measure the success of these campaigns to develop brand strategies that reduce lead costs and increase return on investment (ROI).
Responsibilities
Manage ad networks (e.g., Yektanet, MediaAd, etc.)
Plan Google Ads campaigns
Create and optimize performance tools.
Analyze and report KR of each digital campaign
Regularly report and optimize PPC actions
Manage digital routine actions
Manage landing pages and regular CMS like WordPress or Bootstrap, etc
Manage routine SEO actions
Design routine campaigns in awareness, retargeting, and retention layers
Increase the impact of digital channels in campaigns
Optimize PPC channels weekly
Provide weekly reports on dashboards based on performance KRs
Requirements
Proficiency in designing campaigns using Google Ads and ad networks
Expertise in GA4 reporting, including setting up events and parameters in Tag Manager and GA4
Strong performance and data analysis skills
Proficiency with common CMS tools
Expertise in using PPC tools such as Google Ads or VODs
Familiarity with SEO functions and optimizing SEO channels
اسنپپی، اولین ارائه دهنده BNPL (الان بخر، بعدا پرداخت کن) در ایران با نام سرویس اعتباری است که ارائه این سرویس را با هدف ایجاد فراگیری مالی از سال ۹۹ آغاز کرد. این مدل یکی از جدیدترین شیوههای پرداخت در دنیاست که محبوبیت زیادی به خصوص بین نسل جوان دارد. ارائه این خدمت توسط اسنپپی، نقطه عطفی در صنعت پرداخت و ارائه اعتبار خرد در ایران بود که با استقبال گسترده کاربران مواجه شد.
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انگلیسی
مهارتهای مورد نیاز
Performance MarketingGoogle Adsgoogle tag manager SEO