خانه سرمایه | khanesarmaye

مالی و اعتباری ۱۱ تا ۵۰ نفر khanesarmaye.com

فرصت‌های شغلی ۲

استخدام App Performance Marketer

دسته‌بندی شغلی

دیجیتال مارکتینگ
موقعیت مکانی

تهران ، تهران
نوع همکاری

پاره وقت
حداقل سابقه کار

مهم نیست
حقوق

توافقی

شرح موقعیت شغلی

We are seeking a highly analytical and data-driven experienced App Performance Marketer to join our growth team. In this role, you will be responsible for planning, executing, and optimising mobile app user acquisition (UA) campaigns. If you have a passion for numbers, a deep understanding of the app ecosystem, and a proven track record of scaling apps efficiently, we want you on our team!

Key Responsibilities:

• Campaign Management: Design, execute, and optimise mobile app user acquisition campaigns across various channels, including Google App Campaigns (UAC), Apple Search Ads, Meta Ads, and local ad networks (e.g., Tapsell, Cafe Bazaar, Myket).

• Budget Optimisation: Allocate and manage daily/monthly marketing budgets effectively to maximise user growth while maintaining a healthy ROAS (Return on Ad Spend) and minimising CAC (Customer Acquisition Cost).

• Data Analysis & Tracking: Monitor and analyse key performance metrics (CPI, CPA, LTV, Retention Rate). Manage tracking and attribution tools (e.g., Adjust, AppsFlyer, Firebase) to ensure accurate measurement of app events and funnel conversions.

• A/B Testing: Collaborate closely with the creative and design teams to develop, test, and iterate on high-performing ad creatives and compelling copy.

• Vendor & Agency Management: Work closely with digital advertising agencies, ad networks, and media buying partners to negotiate terms and optimise campaign performance.

• Market Research: Stay up-to-date with the latest trends, algorithm changes, and best practices in app marketing and App Store Optimisation (ASO).

Requirements & Qualifications:

• Experience: 2-3+ years of proven hands-on experience as a Performance Marketer, specifically focused on mobile application growth and user acquisition.

• Technical Skills: Deep proficiency in mobile measurement partners (MMPs) such as Adjust or AppsFlyer, as well as Google Analytics (GA4) and Firebase.

• Platform Mastery: Extensive experience running campaigns on Google UAC, Meta, and local ad networks/app stores.

• Data-Driven Mindset: Strong analytical and numerical skills; advanced proficiency in Excel/Google Sheets for data analysis and reporting.

• ASO Knowledge: Familiarity with App Store Optimisation strategies is a strong plus.

Soft Skills:

• Strong problem-solving and critical-thinking abilities.

• Excellent communication and cross-functional collaboration skills.

• High adaptability and ability to thrive in a fast-paced, dynamic environment.

• Detail-oriented with a structured approach to project management.

Benefits & Perks:

• Competitive salary and performance-based bonus structures.

• Supplementary health insurance.

• Flexible working hours and a dynamic work environment.

• Opportunities for continuous learning and professional development.

• Friendly team culture with regular team-building events and recreational activities.

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معرفی شرکت

خانه سرمایه از سال ۱۳۹۰ فعالیت خود را در حوزه خدمات مالی و سرمایه‌گذاری در ایران آغاز کرده و امروز به یکی از معتبرترین مراجع این حوزه در کشور تبدیل شده است.

ماهانه بیش از ۲٫۵ میلیون ایرانی از وب‌سایت، رسانه‌ها و خدمات خانه سرمایه استفاده می‌کنند. کاربران برای انتخاب صرافی، شناخت پلتفرم‌های مالی، ارزیابی بروکرها
ی بین‌المللی، دریافت اطلاعات لحظه‌ای قیمت ارزهای دیجیتال و مشاوره اقتصادی به سرمایه‌گذاران به این مجموعه اعتماد می‌کنند.

خانه سرمایه تاکنون بیش از ۲۰۰ هزار دانشجوی حضوری و آنلاین را در دوره‌های تخصصی خود آموزش داده است.