We are looking for an Off-Page SEO Team Lead to own and scale our authority-building and link acquisition strategy across multiple brands and domains. In this role, you will lead a team of off-page SEO specialists, define the strategic direction, ensure high-quality execution, and partner closely with content, product, and marketing teams to drive sustainable organic growth.
What You’ll Do
Lead the off-page SEO function
Own the overall off-page SEO roadmap and strategy across multiple domains.
Set objectives, KPIs, and quality standards for link-building and authority growth.
Prioritize initiatives based on impact, risk, and business goals.
Manage and develop the team
Lead, mentor, and coach off-page SEO specialists.
Review campaigns and deliverables, providing constructive feedback and guidance.
Build scalable processes, documentation, and best practices for the team.
Design and execute off-page strategies
Design comprehensive off-page SEO strategies for multiple brands and markets.
Run and oversee creative, sustainable link-building campaigns (PR, guest posting, microsites, digital partnerships).
Implement tiered link-building architectures to strengthen core digital assets.
Own analysis, risk management & performance
Analyze competitors’ backlink profiles to identify opportunities and threats.
Monitor and respond to Google algorithm updates, penalties, and spam-related risks.
Diagnose causes of ranking or organic traffic drops and coordinate response plans.
Track and report performance using industry-standard tools, turning data into clear recommendations.
Cross-functional collaboration
Partner with the content team to define and prioritize Linkable Assets.
Collaborate with PR, brand, and marketing teams for campaign alignment.
Manage relationships with webmasters, bloggers, publishers, and media partners.
Innovation & continuous improvement
Experiment with new link-building methods in competitive and saturated niches.
Evaluate and adopt new SEO tools and workflows that improve team efficiency.
Conduct and share case studies on competitors and global trends with stakeholders.
What You’ll Bring
Technical Competencies
Extensive experience in off-page SEO and link-building as a primary area of expertise.
Proven track record designing and executing comprehensive off-page SEO strategies.
هلی تکنولوژی یک شرکت هلدینگ ترکیبی است که بر این باور است که درخشش جمعی، موتوری برای نوآوری است. این شرکت در سال ۲۰۲۰ در استانبول تأسیس شد و با ایجاد، مدیریت و حمایت از مجموعهای متنوع از کسبوکارها در صنایع مختلف، به رشد و پیشرفت آنها کمک میکند.
ما مسیرهایی را روشن میکنیم تا ایدهها شکوفا شوند و کسبوکارها به پتانسیل کامل خود دست یابند. از زمان آغاز رسمی فعالیت، به شبکهای پویا از ذهنهای خلاق تبدیل شدهایم که راهکارهایی تأثیرگذار ارائه میدهند و الهامبخش پیشرفت هستند.