We are looking for a dedicated Off-Page SEO specialist who considers this area their main focus of expertise and is ready to take full ownership of building and executing link-building and authority-enhancing strategies across multiple domains.
Expected Tasks:
Design and execute comprehensive off-page SEO strategies
Run creative, sustainable link-building campaigns (e.g. PR, guest posting, microsites)
Analyze competitors’ backlink profiles to identify linking opportunities
Implement tiered link-building techniques to strengthen digital assets
Collaborate with the content team to create high-quality Linkable Assets
Track and report on the impact of campaigns using industry-standard tools
Requirements
Technical Competencies:
Strategic Planning & Execution
Design and execute comprehensive off-page SEO strategies
Creativity & Campaign Management
Run creative, sustainable link-building campaigns (e.g., PR, guest posting, microsites)
Data Analysis & Competitive Intelligence
Analyze competitors’ backlink profiles to identify linking opportunities
Advanced SEO & Risk Management
Implement tiered link-building techniques to strengthen digital assets
Collaboration & Communication
Collaborate with the content team to create high-quality Linkable Assets
Reporting & Performance Analysis
Track and report on the impact of campaigns
Behavioral Competencies:
Analytical Thinking & Problem-Solving:
Ability to identify the causes of organic traffic drops after Google updates or negative SEO attacks.
Meticulously analyze competitor backlink profiles to discover successful patterns.
Diagnose and fix technical issues that prevent the correct execution of off-page SEO strategies.
Negotiation & Effective Communication
Negotiate with webmasters and bloggers to secure guest posts and high-quality links.
Persuade the content team to produce linkable assets based on SEO data.
Manage relationships with media and journalists for digital PR campaigns.
Change Management & Adaptability
Modify link-building strategies in response to Google algorithm updates.
React quickly to manual actions or spam-related issues.
Experiment with new methods to find effective approaches in the ever-changing SEO environment.
Continuous Learning & Research
Stay up-to-date with the latest SEO trends and new link-building techniques.
Conduct case studies on competitors and global trends.
Use new SEO tools and discover their hidden capabilities.
Time Management & Multitasking
Manage off-page SEO campaigns for multiple brands simultaneously.
Prioritize tasks and resources (like budget and time) to achieve short-term and long-term goals.
Plan complex projects, such as launching microsites, with precision.
Creative Problem-Solving
Find alternative ways to build links in saturated niches.
Design new ideas for link-worthy content that competitors have not used.
Turn challenges into growth opportunities through unconventional solutions.
Benefits
Being a part of a global startup with hyper-growth.
Exceptional, innovative and dynamic work environment
Full transparency and open employee communication
Tremendous growth & career advancement opportunities
هلی تکنولوژی یک شرکت هلدینگ ترکیبی است که بر این باور است که درخشش جمعی، موتوری برای نوآوری است. این شرکت در سال ۲۰۲۰ در استانبول تأسیس شد و با ایجاد، مدیریت و حمایت از مجموعهای متنوع از کسبوکارها در صنایع مختلف، به رشد و پیشرفت آنها کمک میکند.
ما مسیرهایی را روشن میکنیم تا ایدهها شکوفا شوند و کسبوکارها به پتانسیل کامل خود دست یابند. از زمان آغاز رسمی فعالیت، به شبکهای پویا از ذهنهای خلاق تبدیل شدهایم که راهکارهایی تأثیرگذار ارائه میدهند و الهامبخش پیشرفت هستند.
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