We are looking for an experienced and highly skilled Campaign Management Senior Specialist to join our Ad Service Department at Digikala. The ideal candidate will have a deep understanding of digital advertising, a strong background in campaign management, and a proven ability to drive results through effective ad strategies. This role involves planning, executing, and optimizing advertising campaigns to ensure maximum impact and ROI for our sellers .
Key Responsibilities:
Develop and implement comprehensive advertising strategies tailored to the needs of our sellers.
Collaborate with internal teams to understand campaign objectives and create detailed media plans.
Oversee the end-to-end execution of advertising campaigns across various platforms.
Ensure all campaigns are delivered on time, within budget, and meet or exceed performance expectations.
Monitor campaign performance and implement necessary adjustments to improve results.
Analyze data and generate insights to optimize campaign effectiveness and efficiency.
Utilize A/B testing and other methodologies to continuously improve campaign outcomes.
Act as the primary point of contact for sellers, providing regular updates and addressing any concerns.
Conduct post-campaign analyses and present results to clients, highlighting successes and areas for improvement.
Identify opportunities to streamline campaign management processes and implement best practices.
Collaborate with the product and development teams to enhance ad platform capabilities.
Demonstrate a strong understanding of business principles to align campaign strategies with overall business goals.
Provide strategic recommendations to drive revenue growth and improve client satisfaction.
Prepare detailed campaign reports and documentation, highlighting key metrics and insights.
Maintain accurate records of campaign performance and client communications.
Requirements:
Proven experience in campaign management, preferably within the advertising or e-commerce industry.
Demonstrated success in managing large-scale digital advertising campaigns.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Excellent project management skills and attention to detail.
Exceptional communication and interpersonal skills.
Strong business acumen and understanding of advertising principles.
Bachelor’s degree in Marketing, Business Administration, or a related field.
معرفی شرکت
ما در دیجیکالا به عنوان شرکتی که در حوزه تجارت الکترونیک فعالیت میکنه، به دنبال تحقق رویای «لبخندی برای همه ایران» هستیم. در همین راستا، با بهرهگیری از فناوریهای روز دنیا و توسعه مداوم سرویسهای مبتنی بر تکنولوژی، ارزشهای خودمون رو در مشتریمحوری، اشتیاق برای تعالی، کارگروهی و نتیجهگرایی دنبال میکنیم.
در گروه دیجیکالا امکانی فراهم شده تا ما با افراد با تخصصهای متنوع در یک مجموعه فعالیت کنیم. علاوه بر این، با توجه به سرعت رشد بالا در دیجیکالا، امکان رشد و توسعه رو در مواجهه با چالشها و استفاده از برنامههای توسعه و آموزش متنوع داریم.
مهارتهای مورد نیاز
campaign management specialistفروش و بازاریابیMicrosoft Office