استخدام Content Marketing Specialist

بقراط | Boghrat
تهران، تهران

Responsibilities:

Undertake content marketing initiatives to drive traffic, engagement, lead and achieve business/brand targets.
Collaborate across functions to get feeds for developing editorial calendar;
Translate Marketing and brand goals into innovative and interactive ideas and campaigns in social media;
Create engaging contents (incl. audio, video scripts, blogs, reviews, posts, etc.) for various platforms on a regular basis;
Work closely with designers to integrate multimedia elements, such as images, infographics, and videos;
Develop compelling copy that aligns brand tone of voice and resonates the target audience;
Ensure consistency in messaging across all content channels;
Edit, proofread and improve contents to ensure being accurate, on brand and on SEO;
Keep abreast of industry trends, best practices and AI powered tools to streamline workflows and enhance content quality.
Conduct keyword research to identify relevant and high performing keywords for content optimization
Develop and Optimize web/landing page contents contributing to better UX and higher conversion;

REQUIREMENTS:

Bachelor’s degree in Marketing, Journalism or relevant field
In-depth understanding of digital marketing;
Knowledge of audience segmentation and the ability to tailor content to different target audiences
Editorial mindset with an ability to predict audience preferences on digital journey and sales funnel;
Experience in health industry is a plus;

REFERRED WORK EXPERIENCE

+3 years proven work experience in crafting compelling and high quality content for various digital platforms;
Experience with social media Insight and listening tools and keyword planners;
Deep understanding of SEO principles and techniques

تمام وقت

تولید و مدیریت محتوا

۱۴۰۲/۱۰/۰۹ (منقضی‌شده)

مشاغل مشابه