Responsibilities: . Campaign Execution & Operations . Assist in building, scheduling, and deploying push, SMS and ... campaigns. . Set up customer journeys, automations, and triggered communications.
. Performance Tracking & Reporting . Monitor campaign KPIs (open rates, CTR, conversions, retention, churn). . Prepare weekly/monthly CRM performance reports. . Identify opportunities to optimize campaigns based on data insights.
. Content & Personalization . Coordinate with content/design teams to prepare assets for campaigns. . Ensure correct implementation of personalization tokens and dynamic content.
. Tool & Platform Management . Operate CRM and marketing automation tools (Webengage, Internal CRM tools) . Maintain customer lists, attributes, tags, and data hygiene.
. Cross-Functional Collaboration . Work closely with product, marketing, data, and other teams to support CRM initiatives. . Support A/B testing and experiment setup.
Requirements: . 0–2 years of experience in CRM, eCRM, digital marketing, marketing automation, or a related field. . Basic understanding of CRM, eCRM, performance marketing, customer lifecycle, retention, and segmentation concepts. . Strong analytical mindset with the ability to interpret customer behavior and campaign performance. . Proficiency in Microsoft Excel or Google Sheets. . Experience working with analytical dashboards such as Power BI. . Good understanding of CRM and retention KPIs, including Retention Rate, Conversion Rate, CTR, DAU, MAU, Churn, LTV, Cohort Analysis, and Active Users. . Proficiency in SQL for data extraction and analysis. . Basic knowledge of Python for data analysis is a plus. . Experience with A/B testing and experiment design. . Familiarity with CRM and marketing automation platforms (e.g., WebEngage or similar tools). . Knowledge of data analysis tools and customer segmentation techniques. . Experience in e-commerce, FMCG, or a startup environment is a plus.
Snapp Market, the largest online supermarket holding company in Iran, encompasses a range of diverse services in the supermarket industry. These services include Hyper Line, our online supermarket service offering scheduled delivery, Express Line, our fast delivery online supermarket service, Smart Line, our online chain supermarket service (Dark Store), and Market Pro Line, our wholesale supply service. These services have been designed and implemented with the aim of integrating operations, creating synergies, and providing a better shopping experience for our users.
The organization's core values lie in intelligence, dynamism, and reliability in delivering online supermarket services, driven by a team of over a thousand dedicated professionals.
مهارتهای مورد نیاز
ECRMDigital Marketing طراحی و اجرای کمپین تبلیغاتی